Chocofitti

PROBLEM
The market is flooded with all types of chocolate letters. Which means that its very hard to stand out from others products.
SOLUTION
The key to get noticed, was not to come up with something new.. But by applying a fresh concept to an already existing product..

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CHOCOFITTI
PUBLISHED: NOVEMBER 27 2014
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“A LACK OF DIVERSITY”
Chocolate letters come in all sorts of flavors, but apparently not in different designs. Every time when this holiday arrives, I’ve noticed that most of the letters looked the same. This is where I came up with the idea to change the old letters into graffiti letters. which stands out because of its cool and unique look. The packaging displays the same style as those letters. and comes in two kinds of flavors pure and milk.


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MADE BY
Edmundo Moi-Thuk-Shung

FOR
Personal work

TYPE
Culinary arts, illustration, crafts,


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